What does it take to launch a bold new seed brand during a global pandemic—and not just survive, but thrive?
In this special 5-year anniversary episode of Beyond Brevant, hosts Andrew Robinson and Ashley Bergthold sit down with Travis Belt, Mike Lozier, and Luke Bergthold—key players in Brevant Seeds’ origin story—to reflect on how the brand began, evolved, and earned its reputation as an agile, high-performance partner in ag retail.
From naming the brand and launching during COVID, to tiny field signs, orange Crocs and a culture of humble confidence and execution, this episode is equal parts storytelling, strategy and celebration.